Alba is in public beta. We're improving the platform in real time — if you notice small slowdowns or glitches it's normal, we ship fixes within hours. Thanks for your patience.

The AI Alba that never sleeps.

AI Secretary · 9 channels · 3 killer tools

The dawn of a new era.

Hire your new AI employee.

One customer. Every channel. One memory.

Your AI employee that orchestrates every channel for you.

Alba unifies WhatsApp, Instagram, Messenger, Telegram, Voice, Email, Google Business Profile and your website widget under one intelligence. Zero clients ignored. Ever.

Watch 12s demo
📞 Try Alba live — no signup required

Alba auto-detects your language (🇮🇹 IT · 🇺🇸 EN · 🇪🇸 ES · 🇫🇷 FR · 🇩🇪 DE · 🇵🇹 PT) and responds under 1 second. Realtime AI voice · zero robotic feel.

No credit card requiredCancel anytimeMade in Italy
GDPR readyAI Act readyItalian DPA ready🌍Multi-currency · $ USD, £ GBP, CHFCalifornia (CCPA) ready🇺🇸US AI transparency framework
22 professionals already onboard
4 professionals joined via referral · 4 clicks tracked
+237messages handled per client / day
€4.320recovered from missed appointments
89%clients called back before leaving
3.4havg. time saved / day
24/7always awake, always Italian
8channels · 1 AI
3savg. reply latency
0clients ignored — ever
+237messages handled per client / day
€4.320recovered from missed appointments
89%clients called back before leaving
3.4havg. time saved / day
24/7always awake, always Italian
8channels · 1 AI
3savg. reply latency
0clients ignored — ever

Illustrative averages from Alba's Italian closed-beta cohort. Not a real-time feed. Individual results may vary.

Alba Customer OS

Other AIs know your customer on one channel.
Alba knows them across every channel.

A customer messages you on Instagram, continues by email, calls, then comes back on WhatsApp? To each channel's AI these are separate conversations. To Alba it's always the same customer. Alba keeps the memory of what happened, knows where the relationship stands, and picks the work back up right where it left off — even when the customer switches channel.

Alba isn't another AI to add to your channels. It's the AI that connects them.

Every channel sees an interaction. Alba sees the whole relationship.

Alba is handling
196
customers · last 24h
BOOKING_PENDING
42
BOOKED
78
FOLLOWUP_DUE
34
REACTIVATION_DUE
42
Needs your attention
4
escalations · last 24h
Sarah Chen
Refund request > $500
email
Marco Bianchi
Legal complaint hint
whatsapp
Amy Johnson
No consent for SMS outbound
sms
Luca Ferrari
Third no-show — reschedule?
voice

Preview · Alba Work Dashboard — real customer counters, illustrative names

How it works

An AI employee that works
24/7 for you.

Four moves. Zero learning curve. Alba (an AI, not a person) slides into your workflow like a senior secretary who's been on the job for years.

01

Alba reads

Every incoming message on every channel, in real time.

02

Alba understands

Classifies: urgent, booking, info, small talk. Reads images too.

03

Alba drafts

A perfect Italian reply, calendar entry, follow-up chain.

04

You approve

One tap. Or set autopilot for known intents. You stay in control.

12s live demo

See Alba at work.

Built for

The industries where a missed call costs money.

🔧

Home Services

HVAC · Plumbing · Electrical · Roofing

Every missed call = a job lost to the competitor

🦷

Dental & Aesthetics

Dental practices · Cosmetic clinics · Med spas

Appointment no-shows recovered automatically

💆

Wellness & Beauty

Salons · Spas · Personal trainers · Studios

24/7 bookings across WhatsApp, IG, Voice

Transparent pricing

Choose your plan,
keep every euro.

Cancel anytime. Automatic SDI e-invoices. 20% off with yearly billing.

Starter

€59/mo

billed monthly

  • 3 channels (choose)
  • 1,500 conversations / month
  • Alba Voice V2 Realtime <500ms included
  • Alba AI · standard + Memory
  • Automatic SDI e-invoicing
  • Google Calendar
  • Morning Brief
  • Email support 24h
Most popular

Professional

€149/mo

billed monthly

  • All 9 channels
  • 6,000 conversations / month
  • Voice V2 + Voice V1 (Cloned)
  • 1 dedicated Alba IT number
  • Alba Vision (50 photos/mo)
  • Hybrid Autopilot
  • Multi-calendar
  • Custom templates
  • 3 users · Priority support 4h

Business

€399/mo

billed monthly

  • Everything in Professional
  • 20,000 conversations / month
  • Up to 5 Alba IT numbers
  • Voice Clone unlimited · Vision unlimited
  • Full Autopilot >90%
  • Automatic dunning · API + Webhooks
  • Video-call onboarding
  • Unlimited users · SLA 24/7 99.9%

7-day free trial · Automatic SDI e-invoices · 14-day money-back guarantee

Early customer scenarios

They already hired Alba.

Illustrative scenarios based on real Italian closed-beta results. Named references available on request.

"Alba handles 200 messages a day. I recovered 3 hours to be with patients again. Priceless."

Studio Dr. Bianchi

Dentist · Milan

"We were losing after-hours calls to voicemail. Alba answers every one, texts back, and books the job. Our schedule fills itself."

Sunrise Plumbing Co.

Home services · Austin, TX

"WhatsApp bookings jumped by 40%. Nobody is ever left without a reply."

Bellezza Salon

Beauty studio · Turin

Alba is waiting

Hire Alba today.

7 days free. No credit card. Setup in 15 minutes with our concierge onboarding.

Watch demo
Are you an agency, consultant or influencer?Join the Alba Partner Program